Forbes contributors publish independent expert analyses and insights. Rachel Wells is a writer who covers leadership, AI, and upskilling. For the next four years, big data analytics is expected to be ...

Analytics have taken hold in modern American society, with so-called Big Data helping to disrupt everything from politics and baseball to the ads you’re being fed on this very browser. Collecting, ...

Data analytics are constantly evolving and becoming ever more relevant in today's marketing. In my own experience helping companies across industries refine their digital marketing, I have seen how ...

For years educators have been trying to glean lessons about learners and the learning process from the data traces that students leave with every click in a digital textbook, learning management ...