On 8 February 2017, the European Court of Justice (ECJ) handed down a judgment on a reference for a preliminary ruling stating that comparative advertising can be misleading if consumers are not ...
Comparative advertising is a marketing approach in which an advertiser compares its product to that of its competitors, and is quite a common practice in the Indian market. The Delhi High Court ...
The Calcutta High Court settled a long-standing dispute between Hindustan Unilever and Reckitt Benckiser on comparative advertisements for their products on September 23. The pertinent issue was ...
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