New Zealand faces heat for tourism ad targeting Australians: ‘Sounds like we’re in a clearance bin’

A New Zealand tourism campaign targeting Australian tourists is facing backlash for its blunt wording, with critics likening ...
Travel Weekly

Tourism Australia encouraged by a strong July

Tourism Australia has launched the second chapter of its "Come and Say G'day" campaign. Photo Credit: Mira Horwitz TORRANCE, Calif. -- U.S. visitation to Australia was flat from July 2024 to June of ...
TravelPulse

Tourism Australia VP Talks Second Chapter of ‘Come and Say G’day’ Campaign

Australia is ready to welcome U.S. travelers to the Land Down Under in a big way. Tourism Australia’s Vice President, The Americas and New Zealand, Chris Allison, sat down to talk about the launch of ...
The Australian

Robert Irwin’s tourism campaign delivers 374 million views for Australia

Initially launched in the US and China, new versions of the $130m ad rolled out in the UK, India, Germany and Japan in September, and in South Korea last month. Unlike previous campaigns, Tourism ...